After All, There Is No Finish Line – Rare Mags
Woah, we thought it was gone, now it's back, missed out last time? This is it. It’s been said that the best way to predict the future is to create it. At Nike, we wholeheartedly agree. For over 50 years, we’ve endeavored to create a better future for athletes. This compels us forward, always. When we say, ‘There is no
This sense of promise and evolution propels readers forward as “No Finish Line” defines Nike’s culture of innovation through the lens of the athletes, designers and scientists at its cutting edge; celebrates design not as an outcome, but as an endless journey; and suggests we can shape a better future by simply daring to create it.
“No Finish Line” is designed by Zak Group with custom illustrations by Bráulio Amado and synthesized imagery by PWR. Fluidly combining text and found imagery to create graphic-rich layouts and visual collages, the pocket-size paperback interprets the rich tradition of progressive bookmaking for a new era.
Published by Actual Source, No Finish Line retails for $26 and is available February 14 through booksellers, including Actual Source Books and Machus in the United States; Artwords Bookshop, Counterpoint, Design Museum Den Bosch, do you read me?!, ICA Bookstore, Librairie Sans Titre, MagCulture, Papercut, Vitra Design Museum and Yvon Lambert in Europe; and Bianji, Commune, DAIKANYAMA T-SITE and NADiff a/p/a/r/t in Japan.
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